GSX: Cycle Challenge

A physical, competitive, live experiential for the attendees of Cisco GSX. Utilizing Unity, NFC technology, and custom-created bicycle sensors, we went out to develop a game bridging the physical and the digital for the attendees of the Cisco GSX event in Las Vegas.

Platform(s): Public Installation, Public Game

Credits

Creative Developers

Cameron Boyd
Andrew Vergara

Brand

Cisco GSX

Agency

Spinifex Group

Platform

Installation

Type

Game, Public Installation, Digital Wall

Launch Date

August 2015

Experience Reality

© Super Toy Box, LLC. All Rights Reserved.