Toma Leche is a campaign from the American Dairy Association geared toward the Latin market. We created an experiential using Muse headsets that took in EEG readings of peoples’ brains while they ate tacos and drank milk.
Platform(s): Public Installation
Creative Developer
Cameron Boyd
Timothy Park
Animator
Andrew Vergara
Production Artist
Kari Nishimura
Project Manger
Leah Arnold-Smeets
Brand
Toma Leche
Agency
Grupo United
Platform
Installation
Type
Public Kiosk
Launch Date
May 2016
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